Category Archives: 10 ways to beat competition

10 Ways to Beat Competition: Way 10 – Using Advertisement

If the ultimate aim is to beat competition and stay in business profitably then your products must be advertised using the most frequent medium by your potential customers. You must advertise. Continue reading

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10 Ways to Beat Competition: Way 9 – Using Endorsements

Beating competition requires that you tilt the scale in your favor, by making sure it is no longer a level playing field. You ensure that some factors work in your favor to help redirect customers to your own business till you claim the largest share of the market. Continue reading

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10 Ways to Beat Competition: Way 8 – Using Business Integration

The strength of integration is in the referrals. For example if business A has 6 customers, business B has 10 customers and business C has 7 customers, if they integrate their businesses (strict referral policy) and become a league of business, then each business ends up with 23 customers; increased market share, putting them ahead of competition within individual business’ niche. Continue reading

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10 Ways to Beat Competition: Way 7 – Using Incentives and promotional offers

Incentives and promotional offers as a tool is one the traditional tactics in business, however using it as way to beat competition requires you as a business person to study your competition and execute your incentives or promotional offers without eating too much into your profit. Continue reading

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10 Ways to Beat Competition: Way 6 – Using Media

Media tells us A is better than B, and often we would not try B to find out why. Media is a big tool in swaying opinion and influencing choice, and this is why the media is essential in your battle to stay ahead of competition. Continue reading

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10 Ways to Beat Competition: Way 5 – Using Product/Service Variety

Variety is the spice of life they say, but in business variety is more than the spice it is the life of business. To stay in business and ahead of competition your business must be able to meet the needs of most of the different categories of customers. Continue reading

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10 Ways to Beat Competition: Way 4 – Using A.S.S (After Sales Support)

After sales support takes business away from a one stop transaction to the level of relationship that ensures building of trust and loyalty that keeps competition away. Continue reading

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